Detailed Mechanism Funding and Narrative

Years of mechanism: 2008 2009

Details for Mechanism ID: 5662
Country/Region: Malawi
Year: 2009
Main Partner: Johns Hopkins University
Main Partner Program: Bloomberg School of Public Health Center for Communication Programs
Organizational Type: University
Funding Agency: USAID
Total Funding: $2,420,600

Funding for Biomedical Prevention: Prevention of Mother to Child Transmission (MTCT): $0

NOTICE - Per the recommendation from OGAC that Malawi as an FY2008 Compact Country, submit a mini

-COP (i.e. program area level narratives only), this activity level narrative has not been updated prior to the

submission of the FY09 Full COP. The Malawi country team anticipates updating narratives upon

completion and final approval of the negotiated 5-year Compact between the United States Government

and the Government of Malawi.

Summary

With Emergency Plan (EP) funds, BRIDGE will support activities that contribute to an effective PMTCT

program including pre-testing counseling with relevant audiences, consensus-building, and raising

awareness for support of PMTCT with community leaders and other local stakeholders, with particular

emphasis on male involvement. This ensures that the link in health facilities between implemented

activities, and outreach to counseling and testing services related to MTCT, will be strong. These funds will

be used to further develop and disseminate a Hope Kit PMTCT supplement for use at the community level

to encourage increased uptake of PMTCT.

Background

Previous EP funding was used by BRIDGE to develop and disseminate a "Hope Kit" that is a package of

interactive and participatory HIV/AIDS tools and materials that have been used successfully and widely to

guide individuals and community groups to develop personal and appropriate HIV prevention strategies.

Hope Kits have been adapted by several groups including Peace Corps Volunteers (PCVs) who routinely

use them in educational and training sessions in their catchment areas. With this package, partners have at

their disposal, a variety of proven and participatory approaches to operationalize their HIV prevention plans.

The Hope Kit PMTCT Supplement provides additional material which focuses on community support for

prevention of maternal to child transmission of HIV. These activities are also designed to be implemented at

the community level. The material and outreach sessions are designed to increase community and

household acceptance of, and support for, PMTCT services, to reduce sigma surrounding PMTCT services,

promote greater male involvement in PMTCT, and ultimately to increase the uptake of PMTCT services in

the 8 BRIDGE districts (Balaka, Chikwawa, Kasungu, Mangochi, Mulanje, Mzimba, Ntcheu, and Salima).

During the past 12 months, with FY 2006 USG funds, the BRIDGE project was successful in developing the

new Hope Kit PMTCT package of supplemental materials, including identifying new content, conducting

pretest training and facilitation activities, and producing 1600 copies. The BRIDGE project also adapted the

regional Africa transformation tool and filmed 3 new profiles to supplement the package in Malawi. Both

tools are ready for full scale distribution and use during FY 2008.

BRIDGE expects these interventions to result in increased uptake of PMTCT services and improved

practice of basic PMTCT behaviors, including improved nutrition, the use of nevirapine during labor delivery,

and breastfeeding practices appropriate to the circumstances of mother and child.

Activity 1: Increase Use of PMTCT Services in Ante-natal Care Settings

The first activity is to use the Hope Kit PMTCT material in ante-natal care settings at district hospitals and

health care centers (a minimum of 4 per district) in the 8 BRIDGE districts, to support counseling and testing

services for pregnant women and their families through highly interactive sessions held at the ANC waiting

rooms.

This activity will primarily target pregnant women aged 15-49 but also will reach out to the families of

pregnant women particularly their husbands. The activity is an expansion of the PMTCT Hope Kit

developed with FY 2006 USG funding, and the initial Hope Kit outreach sessions that have taken place at

the ANC clinic at Mulanje district hospital since 2006.

Save the Children and district NGOs will assist with activity implementation. Counseling will be conducted

by trained community facilitators with support from ANC nursing staff. Targeted sites will also receive

copies of the "Mwana Wanga" (My Baby) PMTCT video produced in Zambia. The Mulanje experience was

shown to have a profound effect on the uptake of HTC services by pregnant women, more than doubling

the number of women who "opt" for testing as part of their ANC package.

The model of cooperation between local NGOs and the district hospital will support the sustainability of this

initiative beyond the life of the BRIDGE project. Also BRIDGE will work with local teams to explore

expansion of the activity to health centers that offer HTC services, on a district by district basis.

Activity 2: Strengthening Community Awareness of PMTCT

The second activity involves strengthening community awareness and knowledge about PMTCT (including

knowing your status, preventing unwanted pregnancies, safe delivery, and infant feeding options) through

facilitated participatory Hope Kit PMTCT activities in community settings. Eight hundred organizations from

select CBO's, NGO's, District Aids Coordinating Committees (DACC's) will receive training in the usage of

the PMTCT supplement to conduct activities in their areas. Activities will address men and women of

reproductive age as well as those who influence them, in the surrounding communities. Activities

emphasize men's involvement in PMTCT decision making (including the importance for couples to both

know their status, and produce an opportunity to address the issue of discordance). Community PMTCT

activities also address stigma for infant feeding decisions and the importance of facility-based delivery for

the health of mother and child. The activity will include referral to health centers and VCT sites for additional

counseling and information.

Activity 3: Assessment of the Impact of the Hope Kit on PMTCT

BRIDGE will evaluate the PMTCT component of the Hope Kit in FY 2008 to learn more about the impact of

Activity Narrative: this participatory methodology on community and family acceptance and uptake of PMTCT services. This

understanding will be of great value to partners in Malawi and USG Malawi to inform decisions of whether to

scale up Hope Kit style approaches. It will also assist BRIDGE and partners to understand better how the

Hope Kit is used, what features are the most popular, and which elements are most influential to reinforce

new norms and behaviors.

New/Continuing Activity: Continuing Activity

Continuing Activity: 17151

Continued Associated Activity Information

Activity Activity ID USG Agency Prime Partner Mechanism Mechanism ID Mechanism Planned Funds

System ID System ID

17151 17151.08 U.S. Agency for Johns Hopkins 7668 5662.08 JHCOM $51,908

International University Center

Development for Communication

Programs

Program Budget Code: 02 - HVAB Sexual Prevention: AB

Total Planned Funding for Program Budget Code: $5,949,586

Total Planned Funding for Program Budget Code: $0

Program Area Narrative:

Context

Malawi is a landlocked nation of 13.5 million people facing a severe and generalized, primarily heterosexual HIV epidemic, with

HIV prevalence stabilized at 12%. Of the 900,000 people currently estimated to be infected with HIV, 56% are women. HIV

prevalence peaks in the 30-34 year age group for both men and women. It is anticipated that 90,000 new HIV infections will occur

each year in the absence of stronger prevention efforts. A majority of new adult infections occur within married or cohabitating

partnerships where one partner was infected prior to marriage or during the marriage through multiple concurrent partnerships.

Men with higher levels of income and education have significantly higher HIV prevalence than their poorer counterparts, indicating

that poverty may not be the driving factor in HIV transmission in the Malawian context. Approximately 10% of all couples are sero

-discordant, yet most individuals do not know their partner's status. Transactional sex constitutes another significant risk

behavior, with 70% of sex workers in urban areas infected with the virus. Prevalence is highest in the southern region and in

urban areas; however the bulk of infections are in the rural areas which constitute 80% of the Malawian population.

National leadership in HIV prevention activities has been inconsistent, with the National AIDS Commission (NAC) leading the

effort without a mandate to implement activities. While Malawi launched HIV prevention efforts earlier in the epidemic, the focus

on prevention has waned in recent years due in part to the increased emphasis on treatment programs, and there are no

designated HIV sexual prevention staff within the Ministry of Health (MOH). What prevention efforts do exist, including the

recently-awarded Round 7 GFATM grant which focuses on prevention, heavily emphasize life skills for youth, giving much less

attention to addressing adult sexual behavior, in particular Multiple Concurrent Partnerships (MCPs).

Most prevention messages and national campaigns have not clearly addressed multiple concurrent partnerships (MCP) as the

most important underlying driver of the epidemic in Malawi. And while a massive scale-up of HIV testing, care and treatment

services has occurred in Malawi over the last three years, there has been minimal effort devoted toward reaching HIV-positive

people with highly effective Prevention with Positives (PwP) interventions, including the promotion of condom use within

discordant relationships. Additionally, financial processes which move funds from government to NGOs are highly inefficient.

There is a tremendous need to build the technical, management, and financial capacity of both Malawian NGOs and government

structures which relate to them to enable a prevention response that will be sustainable in the long-term.

Previous USG Support

Prior to the Round 7 GFATM grant, USG was the largest donor for HIV/AIDS prevention in Malawi, prioritizing its limited HIV/AIDS

resources to support this important area of sexual prevention. In FY08 the USG-funded BRIDGE Project strongly contributed to

prevention efforts in Malawi through a national multi-media campaign with various related activities highlighting male role models

and a radio diary program to address stigma surrounding individuals living with HIV. These media activities were closely linked to

and complemented with intensive community mobilization and interpersonal approaches to empower people to take small, doable

actions to reduce their risk of contracting HIV.

USG also supported the Enhanced HIV/AIDS Prevention and Improved Family Health Project (EHAP-IFH) which supports social

marketing of Chishango ("shield") condoms nationally through retail and NGO networks, intensified condom marketing in "hot

zones" where bars and other high risk venues are concentrated, and targeted outreach to key populations engaging in high risk

sexual behavior. A branded, youth-focused communications program which includes Malawi's top-ranked youth radio program,

and a national campaign which promotes delaying first sex as a strategy for girls completing school and achieving goals for the

future, were also implemented.

While both the BRIDGE and EHAP-IFH projects end in 2009, reviews from Malawian communities, governmental structures and

recent independent external evaluations have all been very positive. Although resources have only been sufficient to allow these

two projects to be implemented in parts of 8 of the 28 districts in the country, the two programs have played an important technical

leadership and capacity building role in laying groundwork for HIV prevention in Malawi.

At the district-level, Peace Corps has integrated HIV prevention into its programs in health, education and environment, and has

developed a cadre of more experienced volunteers dedicated to working with other USG and government partners to strengthen

prevention capacity at the district level.

In 2008, NAC requested that USG help build capacity of indigenous organizations implementing prevention programs in order for

these partners to more effectively absorb resources available under GF grants. In response to this request, the PACT Community

Reach program issued an annual program statement in FY08 focused on prevention of sexual transmission and now has 18

indigenous Malawian sub-partners which are implementing prevention activities.

In addition, USG funded activities with the Malawian Defense Force, supporting school-based prevention clubs to promote healthy

behaviors and HIV-related life skills through an age-appropriate "AB" program, integrating HIV prevention activities into the "I-Life"

economic and food security activities, and integrating prevention into family planning and reproductive health activities in eight

districts.

With USG technical assistance, NAC initiated the development of the first National Prevention Strategy in 2008 which will be

completed and launched by early FY09. This strategy will provide the platform for national scale-up of prevention services

throughout the country, and USG is fully committed to supporting these efforts. USG's role in the prevention efforts will become

even more critical in FY09 as Malawi expands successful prevention programs and develops models for prevention activities to fill

existing gaps.

FY09 USG Support

FY09 PEPFAR funding will build on the successes and lessons learned from previous activities, incorporating recommendations

from the MOH, NAC, USG Core Team, and other prevention partners.

i. Expand prevention programs for adults

Given the current emphasis on HIV prevention in youth by the GFATM and other donors, USG support for prevention activities will

be primarily focused on sexual prevention for adults. Before the end of 2008, USG will award and provide initial funding from

FY08 to two new 5-year complementary cooperative agreements, which will work toward the single strategic objective of

increasing adoption of safer sexual behaviors by Malawian adults.

Activities funded under the first agreement ("Sector I") will seek to promote normative change and increase preventive behaviors

among adults in the general population, while those funded under the second ("Sector II") will focus on supporting a

comprehensive package of intensified preventive interventions targeting populations and venues with high prevalence of risky

sexual behavior. Both projects will coordinate closely with one another and harmonize messages, emphasizing the following

approaches: 1) influencing social and gender norms which contribute to the spread of HIV, 2) deepening individual understanding

of HIV risk and increasing self-efficacy to prevent HIV infection, 3) integrating and linking HIV prevention activities with testing,

treatment and care services, and 4) providing technical leadership, coordination, and capacity building for national prevention

efforts.

With FY09 funding, the Sector I program will implement activities in at least 10 of Malawi's highest prevalence and highest

population districts, with the objective of directly reaching most of the people living in these districts with HIV prevention activities.

This effort will reach a larger and different population than that reached by the BRIDGE project, building on the successes and

lessons learned from the former project. The primary foci of the project will be on reducing multiple concurrent partnerships,

promoting mutual faithfulness, increasing individual self-perception of HIV risk and self-efficacy to prevent HIV, emphasizing HIV

testing including knowing partner's status, and mobilizing communities to adopt social norms, attitudes, and values that reduce

vulnerability to HIV. The project will also emphasize linking community-based prevention interventions to other HIV and health

services, with a strong focus on PwP interventions and reaching discordant couples. In order to rapidly start-up, USG has fully

funded a year of activities in FY09 outside of new compact funding and will request a waiver of the 8%-to-one-partner rule.

With FY08 funding, the Sector II agreement will begin in early 2009 with a comprehensive baseline mapping exercise to better

enumerate populations and settings with a high prevalence of risky sexual behavior and describe the dynamics which drive these

behaviors. Based upon this information, the project will utilize FY09 funding in the summer of 2009 to target condom promotion

and risk reduction counseling to high risk populations and venues (including discordant couples), increase the availability of

condoms for both the general population and for high-risk populations, and establish and strengthen linkages for high-risk

populations to comprehensive HIV and other health services.

ii. Build capacity of indigenous partners to implement prevention activities

FY09 funding will be used to expand PACT efforts to build capacity of indigenous organizations to implement prevention efforts.

Pact's partners will implement HIV prevention activities tailored to the specific communities and target groups with whom they

work, and all partners will be closely linked to the Sector I and Sector II programs describe above. These prevention strategies

will include the following: 1) utilizing peer educators and communication approaches to inform individuals about HIV risk and equip

them to engage healthy behaviors, 2) mobilizing communities and stimulating social discourse about HIV, and 3) training and

mentoring service providers in PwP interventions including direct HCT service provision by some partners.

iii. Develop models of youth prevention programming for scale-up with GFATM resources

While a majority of PEPFAR funding will be targeted at adult prevention efforts, successful prevention programs for youth will

continue to be implemented in FY09. Malawi's top-ranked youth radio program, previously funded by USG, will be transitioned to

GF funding. Therefore with PEPFAR support for youth prevention programming will primarily come through Pact's fifteen

implementing partners. These partners will utilize a variety of complementary and targeted approaches to reach in-school and out

-of-school youth including the following: 1) facilitating youth groups to help them provide in-depth IEC on abstinence and

faithfulness and training on specific life skills, 2) training and supporting peer educators and youth patrons to serve as role models

for AB behaviors, share information about HIV, and provide emotional support, as well as equipping parents and community

leaders to do the same, and 3) providing other HIV prevention services for youth, including condoms for sexually active and at-risk

youth over 15 years old, youth-friendly services, and HIV testing and counseling services. Youth prevention activities are linked to

OVC programs for younger and older OVC by Pact's partners working in both areas.

iv. Provide technical leadership to strengthen the national prevention response

USG partners and staff will continue to play an important role in providing technical support to NAC and the GOM to lead the

national response and to other USG partners to implement prevention programs which reflect best practices and incorporate

strategic information. USG will recruit a full-time international prevention expert who will provide technical assistance and capacity

development to the GOM, NAC, and other USG partners and will mentor a local hire USG prevention program officer.

v. Strengthen the evidence-base to inform prevention programming

Both the Sector I and Sector II programs will invest in improving strategic information for prevention to determine whether the

interventions they are implementing are having an effect. They will continue to implement traditional, high quality monitoring

methods and will consider population-based estimates of behavior change and coverage given adequate resources. All

information on effective prevention programming will be shared with GOM and utilized to inform national prevention efforts.

vi. Ensure the Malawi Defense Forces (MDF) access to high quality prevention services

Rather than developing separate agreements with the MDF for prevention, USG will ensure its new prevention partners under

Sector I and Sector II clearly target their prevention programming to the special needs of military populations and surrounding

communities.

Compact Funding Program Plans

GOM and PEPFAR have discussed a framework under which a new partnership agreement will be developed using FY08 and

FY09 Compact funds. In September 2008, a Concept note was submitted to OGAC, and the country team was given approval to

begin developing a partnership Compact with the GOM. Sexual prevention is a priority area under consideration.

Areas of focus for the Compact include: 1) Intensification of comprehensive adult prevention activities in order to achieve wider

and more strategic coverage in areas and populations where the bulk of new infections are occurring, 2) support national scale-up

of PwP activities within the national care and treatment program, 3) assist NAC and the MOH in implementing an innovative data

synthesis and use programs at the district and community-levels and increase the capacity of communities to develop activities

appropriate to their own context, 4) bolster the 2009 DHS+ to collect more comprehensive information about sexual behavior,

gender and cultural practices, as well as oversample for district-level prevalence and incorporate incidence estimation, 5) develop

a cooperative agreement with the MOH to help fully transition management and activities in HIV prevention and other areas to the

government and other local partners, and 6) explore public-private partnerships with faith-based groups which are utilizing

substantial private resources.

Table 3.3.02:

Funding for Sexual Prevention: Abstinence/Be Faithful (HVAB): $0

NOTICE - Per the recommendation from OGAC that Malawi as an FY2008 Compact Country, submit a mini

-COP (i.e. program area level narratives only), this activity level narrative has not been updated prior to the

submission of the FY09 Full COP. The Malawi country team anticipates updating narratives upon

completion and final approval of the negotiated 5-year Compact between the United States Government

and the Government of Malawi.

Summary

Since FY 2005, BRIDGE has supported a radio diary project featuring the personal testimonies of male and

female PLWAs on six local radio stations. An evaluation shows that the Radio Diaries project which began

FY 2005 reached up to 75% of the listening audience in Malawi and indicated that listening to the radio

diaries is strongly associated with reduced stigma towards people living with HIV/AIDS and more agreement

with attitudes that "people with HIV are just like me." All radio stations report good listener feedback to

these innovative programs and there is widespread recognition of the programs in all eight emphasis

districts as well as in Lilongwe and Blantyre.

Background

In FY 2007, BRIDGE made progress in AB programming through a variety of initiatives targeting youth: the

Nditha! Sports Initiative implemented in four BRIDGE districts; the second season of an HIV radio program

called "Tisankhenji" finalized; and Youth Alert! listening clubs and related activities reaching over 5,400

young people on a weekly basis. Also, BRIDGE is active in the interfaith mobilization of religious

communities via collaboration with the sub-partner Public Affairs Committee (an umbrella group for faith

based organizations) as well as joint youth outreach and seminars for faith leaders.

JHU Bridge's FY 2008 activities to reach youth will continue to focus on youth participation: developing

youth leadership, promoting the delay of sexual debut, increasing youth knowledge of HIV and risky

behavior, and teaching youth skills to adopt and maintain healthy behaviors. Strengthening access to

resources, delivering practical user-friendly tools and interventions targeting youth remain important areas

for BRIDGE.

Activity 1: Youth Alert! Mix

Youth Alert! uses mass media to reach hundreds of thousands of youth across Malawi. Youth Alert! Mix

(YAM!), funded by the USG, was recently named the most popular youth radio program in Malawi drawing

parents as well as youth. It stimulates improved communication within Malawian families on HIV and the

value of delayed sexual debut ("A") and mutual faithfulness ("B") among couples. The BRIDGE Project

supports YAM! through funding for the Listeners' Club program which works to translate and leverage the

popularity of the mass media communication intervention into a powerful interpersonal behavior change

activity by facilitating a weekly guided discussion on YAM's content.

In FY 2008, the YAM! Listener's club activity will include refresher trainings for listening groups, training in

community-based approaches for Youth Alert (YA) staff, and facilitating meetings with NGOs, CBOs and

Youth and Prevention technical sub-committees. The Listener's Clubs provide opportunity for discussion

and reinforcement of social norms around issues of primary and secondary abstinence, HIV counseling and

testing, mutual faithfulness, resisting harmful peer pressure, and building self-esteem and self-worth. The

Youth Alert! team will also participate in other activities sponsored by the BRIDGE project and its partners,

such as district level youth festivals and outreach to faith-based organizations.

Activity 2: Empowering Young Girls through Tisankhenji

In FY 2008, BRIDGE will continue the partnership with Business Eye and Nanzikambe to use entertainment

-education approaches to highlight the stories of dynamic role models as inspirations to young women in

Malawi. This collaboration will use a multi-media approach and activities will include community based

events (that also link to the Nditha! campaign, particularly community theater), radio, and print materials.

The current Tisankhenji radio program features Alinafe - a plucky girl who loves her family, sports, and is

true to her friends. She learns from her mistakes and has confidence in her own decisions regarding

themes such as personal achievement in and out of school, dignity and self-worth, modeling parent-child

communication, delaying sexual debut, resisting sexual pressures and discussing these pressures with a

trusted adult. In addition, Tisankhenji includes radio magazine-style elements that invite listener "talkback",

ideas on the challenges for girls "growing-up" in Malawi, real youth groups profiles, and suggestions for

young women and men to get involved with HIV prevention in their communities (and have some fun!).

Community-based radio listening clubs (currently 10 supported clubs per district) provide a link between the

radio program and community action.

Activity 3: Nditha! Sports

The Nditha! Sports package encourages positive mentoring of young adults by the community (which links

to the Men's Involvement campaign), youth leadership skills, decision making skills, youth involvement in

community activities (especially for girls), goal setting, and placing value on their lives. Through Nditha!

Sports, mentors and coaches assist young people to articulate strategies to delay sexual debut, address

gender challenges, seek advice from trusted adults, build skills to tackle coercion, and develop a positive

and proactive outlook on life. The accessibility of the model has made it popular with teachers, sports

coaches and youth alike. The methodology links sporting skills to life skills, focusing on prevention through

AB as ways to achieve your goals and future aspirations.

In FY 2008, BRIDGE will scale-up this activity.

Activity 4: Young Women's Congress

Activity Narrative: BRIDGE has supported four successful and popular Young Women's Congresses (YWC) over the past four

years. Last year, BRIDGE developed a partnership with the Malawi Girl Guides Association (MAGGA) and

UNFPA to deliver the YWC. This partnership will continue in FY 2008 with additional congresses and

activities offered to young women leaders in all 8 emphasis districts as well as select NGOs and youth

groups outside of the BRIDGE districts.

In FY 2008 there will continue to be a strong emphasis on building leadership skills and engaging the

community while supporting girls' education and promoting female role models to support economic

empowerment and achievement. The content of the congresses also includes HIV prevention basics,

support for delayed sexual debut and mutual faithfulness to one life-partner, the importance of HIV

counseling and testing, and stigma reduction towards PLWA.

In addition, the congress will offer youth leaders a place to explore the social, economic, political, religious

and cultural realities and customs that, joined with biology, make women especially vulnerable to HIV/AIDS.

In sessions, young women will not only focus on the factors that place them at risk, but most importantly

they will identify actions that they can take to reduce these risks, especially those related to gender-based

issues such as sexual coercion and gender-based violence, and cross-generational and transactional

sexual activity.

Activity 5: Mobilizing Faith Communities

Relationships between younger women and older men not only put the young woman at increased risk, but

can have detrimental effects on the man and his family as well. Faith groups play a critical role in

establishing and reinforcing social norms - especially norms of faithfulness and compassion related to

HIV/AIDS. The BRIDGE project will continue to support the Public Affairs Committee (PAC), an interfaith

umbrella organization of faith based institutions, to mobilize FBOs that play an active role in reaching men.

HIV behavior change messages include those related to gender inequities and intergenerational sex, mutual

faithfulness, male involvement in families and communities, risk reduction, and communication to foster

committed relationships.

The Caravan for Life feature of the collaboration between BRIDGE and PAC will continue during FY 2008.

PAC will provide on-going support to a high-visibility traveling "Caravan" of religious leaders demonstrating

their commitment to HIV prevention by providing activities from the Hope Kit and BCC manual as well as an

outlet to discuss themes and tie in teachings from the Bible or Qu'ran. Themes include fighting stigma,

male involvement in HIV prevention (particularly risks posed by alcohol and extra), marital relationships,

mutual faithfulness, raising healthy families, supporting abstinence in children, and alternatives to risky

behaviors.

Activity 6: PLWHA Radio Diaries

In FY 2008, BRIDGE will continue to support the radio diaries project by emphasizing community

mobilization and scale up proven approaches with an emphasis to customize the diary programs to the

unique audience characteristics of each radio station partner and place more emphasis on outreach

activities at the community level by the diarists and PLWA listening groups. In preparation for the next

phase of the diaries, radio partners have already developed proposals for diary programs based off of an

assessment completed by the management partner Galaxy Media that developed an index of topics

covered in all diary programs from inception to date on all partner radio stations.

Activities related to the radio diary project with FY 2008 funds include emphasis on identifying private sector

sponsorship for the programs for sustainability, on-going psycho-social support for the diarists involved

through linkages to positive living support groups, Malawi Network of People Living with HIV/AIDS

(MANET+) and National Association of People Living with HIV/AIDS in Malawi (NAPHAM), meetings with

counselors during program planning retreats, and capacity building for the producers and radio stations.

The radio stations are also being encouraged to develop alternate sponsorship arrangements for longer

term program sustainability. With FY 2008 funds, BRIDGE anticipates stronger involvement of NAPHAM

and MANET+ in project management. Currently, MANET+ has requested additional funding from NAC to

support the diary initiative.

New/Continuing Activity: Continuing Activity

Continuing Activity: 17146

Continued Associated Activity Information

Activity Activity ID USG Agency Prime Partner Mechanism Mechanism ID Mechanism Planned Funds

System ID System ID

17146 11044.08 U.S. Agency for Johns Hopkins 7668 5662.08 JHCOM $513,140

International University Center

Development for Communication

Programs

11044 11044.07 U.S. Agency for Johns Hopkins 5662 5662.07 JHCOM $1,094,230

International University Center

Development for Communication

Programs

Table 3.3.02:

Funding for Sexual Prevention: Abstinence/Be Faithful (HVAB): $1,564,600

New/Continuing Activity: New Activity

Continuing Activity:

Table 3.3.02:

Funding for Sexual Prevention: Other Sexual Prevention (HVOP): $806,000

New/Continuing Activity: New Activity

Continuing Activity:

Table 3.3.03:

Funding for Sexual Prevention: Other Sexual Prevention (HVOP): $0

NOTICE - Per the recommendation from OGAC that Malawi as an FY2008 Compact Country, submit a mini

-COP (i.e. program area level narratives only), this activity level narrative has not been updated prior to the

submission of the FY09 Full COP. The Malawi country team anticipates updating narratives upon

completion and final approval of the negotiated 5-year Compact between the United States Government

and the Government of Malawi.

Summary

The project will build on the success of earlier activities to emphasize risk and effective "small do-able

actions" to minimize risk, while still supporting self and communal efficacy to act. In particular, BRIDGE will

concentrate on three areas that have wide reaching relevance to the Malawian context:

i. Risk of mother to child transmission of HIV (MTCT)

ii. Risks from alcohol misuse

iii. Particular vulnerabilities of young women to HIV infection through inter-generational relationships

Background

BRIDGE has created a well-integrated list of activities to respond to needs in the "other prevention

category" which includes mass media supported not only by community drama, but also popular road

shows. Experience has shown that this emphasis on outreach personalizes the campaign messages. With

FY 2008 funds, BRIDGE will introduce the innovative African Transformation initiative which lends fresh

perspective on existing gender norms and encourages discussion about how they contribute to the spread

of HIV.

The national media campaign will link with activities already addressing PMTCT and AB at the district and

community level in the eight emphasis districts. The "Young Women's Congress", the Hope Kit updates,

and the PAC "Faith Caravan" activities, among others, will provide further linkages and reinforcement for the

national media messages. BRIDGE collaboration with the National AIDS Commission (NAC), and USG

Partners MACRO, PSI, and other service providers, will also provide audiences with concrete outlets for

HIV Counseling and Testing (HCT), condom services and HCT post-test clubs as recommended based on

risk self-assessment in mass media and community interventions.

Activity 1: Nditha! Mass media

With FY 2008 Emergency Plan (EP) funds, BRIDGE will build on the success of Nditha! to emphasize the

urgency for action by focusing on specific do-able actions, while still supporting self- and communal-efficacy

to act. In particular, BRIDGE will concentrate on the risk of MTCT; risks from alcohol use; and the particular

vulnerability of young women to HIV infection.

Strategic information collected in 2005 indicated an increase in self-efficacy and behavioral intentions to

prevent HIV significantly correlated with campaign exposure. With efficacy strengthened, the time is right to

shift focus to realistic risk self-assessment in order to optimize preventive behaviors. Similar to earlier

phases of the Nditha! national media activities, the risk awareness phase will include radio spots, print

materials and community outreach events. The emphasis on risk (Could it be me?... I can prepare...) will be

linked to Nditha! small do-able actions that people can take to reduce or eliminate the risk.

Special Nditha! risk materials will address issues of prevention with positives, including materials designed

for use in counseling sessions on prevention of transmission and materials to support prevention behavior

in discordant couples. BRIDGE will collaborate closely with NAC, MACRO, Lighthouse and other

counseling providers on the development of these materials. BRIDGE anticipates that NAC will assist with

continued production of these materials after the initial print run.

Activity 2: Experience Momentum (EXP) Outreach

Mass media is further supported by community outreach events which provide a framework for local

activities and decision making. EXP conducted road shows in each of the BRIDGE emphasis districts

during both phases I and II of the Nditha! Campaign, and will continue to do so during this project year. The

road shows have served to personalize the mass media ideas, and get people involved in the places where

they live through a variety of participatory activities. It is these events that have often spurred real

discussion within a community, and have galvanized small-town residents to take action within their area.

Activity 3: Community Drama

Using participatory "theatre for life" techniques, BRIDGE supports Nanzikambe Theatre Company to work in

emphasis communities to develop narratives of risk and accompanying strategic solutions for young

women, as well as to model healthy, equitable relationships with young men. The dramas are performed at

community festivals and typically draw large crowds. Previously BRIDGE has supported actors from

Nanzikambe to train in the "theater for life" methodology, already proven effective in the development of

Tisankhenji itself and also in their work with school drama groups during the Mzimba launch of the

Tisankhenji Radio Program. Nanzikambe's methodology is very participatory and probing and stimulates

dialogue and an immediate modeling of consequences in line with Social Learning Theory elements of

behavior change programming. Drama provides a shelter to give voice to concerns, to raise problems. and

to offer solutions from the safe distance of a character's point of view. The use of drama is also an

opportunity to showcase the skills and talents of young women in the community.

In 2007, Nanzikambe began this initiative by collaborating with community drama activators in four BRIDGE

emphasis districts. With FY 2008 funds this collaboration will be extended to the remaining BRIDGE

emphasis districts allowing a full year for all activators to conduct activities.

Activity Narrative: Activity 4: African Transformation

African Transformation, (AT) enables men and women to explore how traditional and gender norms have

impacted their lives including any resulting barriers to practicing HIV prevention behaviors. It also engages

men and women to work together to overcome those barriers individually, within their families and in the

wider community. Developed with input from throughout Africa, including Malawi, AT is a package of real life

role model profiles and a guide to facilitate community workshops. The Malawi AT package includes a

thought-provoking profile showcasing the consequences of intergenerational sex. The profile encourages

young women, older men, and family members to be aware of the health risks that can result from

intergenerational relationships and to develop strategies to avoid these harmful consequences.

The BRIDGE team already has drafted and pre-tested materials for the mass media materials that will be a

part of the "risk" campaign; it is currently working with EXP to finalize road show content. Nanzikambe's

work in "theater for life" to date puts them in a ready position to expand on this technique with the new

material reflected in the ongoing Tisankhenji series. AT modules have been reviewed by stakeholders and

Malawi-specific additions, particularly reflecting intergenerational sex, are nearly completed.

With the success in building efficacy of the previous phases of the BRIDGE mass media campaign, Nditha!,

the time is right to reinforce the complementary need of realistic risk perception in order for Malawians to be

prepared and able to protect themselves. The Other Prevention activities listed here will contribute to

Malawians' ability to understand access and act on their potential risk of contracting HIV through

participatory methods that include a fresh look at gender roles, traditional norms, and potentially unsafe

behaviors.

New/Continuing Activity: Continuing Activity

Continuing Activity: 17147

Continued Associated Activity Information

Activity Activity ID USG Agency Prime Partner Mechanism Mechanism ID Mechanism Planned Funds

System ID System ID

17147 5930.08 U.S. Agency for Johns Hopkins 7668 5662.08 JHCOM $105,985

International University Center

Development for Communication

Programs

11133 5930.07 U.S. Agency for Johns Hopkins 5662 5662.07 JHCOM $258,265

International University Center

Development for Communication

Programs

5930 5930.06 U.S. Agency for Johns Hopkins 3877 3877.06 $186,834

International University Center

Development for Communication

Programs

Program Budget Code: 04 - HMBL Biomedical Prevention: Blood Safety

Total Planned Funding for Program Budget Code: $250,000

Total Planned Funding for Program Budget Code: $0

Program Area Narrative:

Context

Malawi is in the process of developing a national HIV prevention strategy in a move to both scale up and intensify HIV prevention

efforts. The prevention strategy will address gaps in current prevention efforts and identity new approaches to prevent HIV

transmission. While the majority of this prevention strategy will target the previously neglected area of behavior change to reduce

sexual transmission, prevention of biomedical transmission remains a commitment and will receive ongoing support from

PEPFAR. The focus areas of biomedical prevention in Malawi are blood safety, injection safety, and the development of a male

circumcision policy as part of a larger national HIV prevention package.

i. Blood Safety

Previous USG Support

USG began supporting activities to improve the safety of blood and blood products to Central and District-level hospitals in FY06.

The aim of this support was to prevent the spread of HIV and other transfusion-transmissible infections by tackling the gaps which

were identified. This support is channeled through the Malawi Blood Transfusion Service (MBTS).

Funding from PEPFAR in FY06 and FY07 supported the improvement of infrastructure and capacity of Central and District-Level

Hospital Blood banks, and promoted appropriate clinical use of blood and blood products. This funding supported rehabilitation of

18 hospital blood banks and provided them with basic lab equipment. Buffer stocks of reagents and consumables were procured

and are stocked by MBTS for distribution during stock outs. With FY06 funding, a training curriculum was developed and used to

train Laboratory Technicians, under-graduate students of biomedical sciences, and nurses. The 5 Ministry of Health Zone

Coordinators and 3 Directors of Clinical Services and Health Technical Support Services were oriented in blood safety and

management. The National Quality Assessment System was established in 14 Hospitals. PEPFAR also trained MBTS' staff in

monitoring and evaluation.

FY07 funding supported the rehabilitation of another 8 Hospital Blood banks and provided them with basic equipment for blood

transfusion. This funding also provided stock buffer supplies of required reagents and consumables to prevent stock-outs and

was used to provide recommendations for better planning and forecasting efforts in 22 hospitals. Another 193 health care

workers were trained. The National Quality Assessment System was established in 8 Hospitals. 58 Clinicians were trained in

Quality Assessment and Standard Operating Procedures (SOPs) were developed and will be implemented in FY09.

FY09 USG Support

In 2009, USG will use PEPFAR funds to build on the milestones achieved with funding from previous years in three main areas:

improvement of the physical infrastructure for blood safety; increasing knowledge and skills of health care workers in blood safety

through in-service and pre-service trainings; and ensuring high quality blood screening and transfusion services.

USG will fund MBTS to renovate existing dilapidated laboratory facilities at 5 District Hospitals to establish appropriate Hospital

Blood Banks (HBBs), and will provide basic lab equipment for blood transfusion, stock buffer supplies of required reagents and

consumables to prevent stock-outs, and provide recommendations for better planning and forecasting efforts.

USG will also support MBTS training both pre-service and in-service health care workers in blood safety. Training and capacity

building will be integrated with the College of Medicine offering undergraduate degree courses for laboratory technicians, and the

Colleges of Health Science and Nurses at both the undergraduate and postgraduate level. Seminars and workshops will be held

for clinical practitioners to promote appropriate use of blood. Training provided will also focus on improving the quality of data

collected at blood banks.

To ensure quality of blood screening and transfusion activities, PEPFAR funds will support MBTS in rolling out the National

Quality Assessment Scheme (NQAS) in all HBBs. The rollout will be implemented after the training of HBB staff to ensure

compliance with technical standards. At the end of FY09, 27 hospital blood banks in the country will be targeted for enrollment in

the NQAS. A total of 210 staff including nurses, doctors and clinical officers, laboratory technicians and undergraduate students

of Biomedical Sciences, will be trained through this effort. Additionally, roll-out of the NQAS will include the development and

implementation of standard operating procedures, development and implementation of a quality assurance monitoring and

evaluation system, and the procurement of supplies and reagents for quality assurance of blood safety activities.

ii. Injection Safety

The National HIV and AIDS policy stipulates that the use of disposable sterilized injections can reduce the risk of HIV infection.

The government has established systems to ensure that disposable materials and sterilizing equipment are in all health facilities.

Dissemination of appropriate and up-to-date information on the dangers associated with unsterilized material is a priority. The

Nurses and Midwives Council of Malawi (NMCM) is the regulatory and coordinating body of injection safety at the national and

district level. Supported by PEPFAR through Pact/Malawi, NMCM has produced post-exposure prophylaxis protocols and

guidelines for use by health care workers. NMCM are implementing most of the areas addressed above as priorities for the

country. Risk reduction is integrated in all services which have any potential risk of HIV transmission through needle stick injuries

or exposure to blood and other body fluids. NMCM's program is linked to the logistics and supply units for essential drugs,

materials, equipment and supplies.

USG had previously funded ACCESS (prime partner JHPIEGO) to implement a Performance and Quality Improvement (PQI)

initiative to improve Infection Prevention practices. ACCESS recently announced that it would close down after completing its

FY08 work-plan. USG will discuss with GOM how the loss of support from ACCESS will impact the Performance and Quality

Improvement (PQI) initiative which was initiated to improve Infection Prevention practices. This program was designed in such a

way that the Ministry of Health (MOH) under the guidance of the National Quality Assurance Technical Working Group

(NQATWG) takes a lead role in ensuring progress and sustainability of Infection Prevention control (IPC) efforts. Infection

Prevention has been incorporated in the annual District Implementation Plans (DIPs), ensuring that all infection prevention

supplies and IPC activities are budgeted for and integrated into the Districts' work plan.

iii. Male Circumcision

Context

Evidence from two decades of observational and clinical studies suggests that male circumcision can significantly reduce HIV

transmission by as much as 60%. In Malawi, data generated from the national DHS survey of 2004 indicated that 20.7% of the

male population aged 15-49 years is circumcised. There is a strong association between male circumcision and religious

affiliation or ethnicity in the country. Fifty-five percent of all circumcised individuals are Muslim. Of all Muslims in Malawi, 93% are

circumcised, compared to less than 25% in other groups. The predominantly Muslim Yao and Lomwe ethnic groups account for

78% of the circumcised population: 86% of Yao and 34% of Lomwe are circumcised. Less than 10% of men in other ethnic

groups are circumcised.

FY09 USG Support

Malawi will not fully implement MC without conducting an acceptability and feasibility study. With PEPFAR support in 2007, the

National AIDS Commission (NAC) in collaboration with the Ministry of Health (MOH) organized a two day national stakeholders'

consultative workshop on male circumcision and HIV prevention. The consensus was that male circumcision should be

considered as part of a comprehensive HIV prevention strategy, with the caution that some critical issues, particularly the

reliability of the data which suggests that there is high HIV prevalence amongst the circumcised Yao and Lomwe groups, need to

be addressed before a national policy on male circumcision is adopted.

In order to address key issues around the acceptability and feasibility of incorporating male circumcision into a national HIV

prevention strategy, NAC will use carry-over FY07 PEPFAR funds to support 4 key areas: Conducting a rapid assessment of

current social and cultural issues which would affect male circumcision in the context of HIV prevention; intensive consultation

with critical constituencies such as traditional and religious leaders and policy makers; the development of an effective

communication strategy; and targeted studies (i.e. operations research) in areas identified by the rapid assessment and

consultations.

It is anticipated that the rapid assessment, which will be adapted from the UNAIDS/WHO situational analysis toolkit, will raise

some questions with regard to gaps in the current knowledge and practice of male circumcision in Malawi. Carry-over PEPFAR

funds will be used in conjunction with other partners to support time-limited operations research that will help answer some of

those questions. For example, through questionnaire driven sampling, efforts would be made to understand confounding factors

for the high prevalence of HIV infections among communities with the highest proportion of male circumcision, the Yao, and the

Lomwe ethnic groups.

Male circumcision in Malawi is deeply rooted in culture, tradition and religion. For male circumcision to be developed in a

culturally appropriate way as part of an HIV prevention package, those who hold cultural influence in the major ethnic groups will

be engaged in all levels of discussion to assist in health intervention planning. USG resources will be used in conjunction with

other partners to convene multiple consultations with these key stake holders. A final consensus meeting which would advise the

MOH on policy development around male circumcision will be convened.

Critical to considering the inclusion of male circumcision as part of a national HIV prevention policy is the need for an effective

communication strategy. USG through PSI will assist the MOH with developing content for communication materials which will be

used in the consultation process targeting different populations. Relevant focus groups will be constituted, messages will be

developed and piloted, and IEC materials will printed and distributed.

Compact Funding Program Plans

GOM and PEPFAR have discussed a framework under which a new partnership agreement will be developed using FY08 and

FY09 Compact funds. In September 2008, a Concept note was submitted to OGAC, and the country team was given approval to

begin developing a partnership compact with the GOM. How male circumcision can be considered part of comprehensive

prevention in Malawi is part of the ongoing discussion for the Compact.

Should Malawi move forward towards drafting and implementing a policy on male circumcision (MC), USG would use Compact

funds to support an assessment of Malawi's resources and training needs, skills of health care providers, capacity of health care

facilities to implement an MC intervention, and to support the drafting of a policy and strategic plan.

It is anticipated that the rapid assessment will raise some questions with regard to gaps in the current knowledge and practice of

male circumcision in Malawi. USG will seek to use available Compact funds in conjunction with resources from other partners, in

order to support time-limited operations research to answer some of those questions.

Table 3.3.04:

Funding for Strategic Information (HVSI): $0

NOTICE - Per the recommendation from OGAC that Malawi as an FY2008 Compact Country, submit a mini

-COP (i.e. program area level narratives only), this activity level narrative has not been updated prior to the

submission of the FY09 Full COP. The Malawi country team anticipates updating narratives upon

completion and final approval of the negotiated 5-year Compact between the United States Government

and the Government of Malawi.

Summary

At the beginning of the project in July 2003, BRIDGE conducted both qualitative and quantitative research

that identified several underlying factors of individual and collective behavior that could enhance HIV

prevention practices - as well highlighted factors that may currently impede the widespread adoption of

healthier behaviors. During early FY05, BRIDGE shared this research with partners at the national and

district level. BRIDGE conducted two additional rounds of quantitative research during FY 2005 and FY

2006 to track change in project related outcomes. During FY 2008, BRIDGE will produce simplified

overviews of the second round midterm research (conducted during FY 2007) and monitoring findings (in

very easy vernacular) for use at the community level to build understanding about behavior change

approaches and to inform local actions.

Background

With USG funding, BRIDGE has conducted periodic (approx. 1-1/2 year intervals), targeted evaluations of

prevention activities using Knowledge, Attitude and Practice surveys and risk perception assessment

frameworks to inform project progress and monitoring shifts in target population norms with respect to HIV

prevention indicators beginning in July 2003.

The BRIDGE survey tool facilitates documenting an association between changes in attitudes and

behaviors with exposure to BRIDGE HIV preventions interventions at the national and community levels.

With FY 2007 funds, an end of project assessment will be supported to determine changes in knowledge,

attitudes and most crucially behaviors related to HIV prevention. This strategic information obtained will be

shared with a wide cross section of stakeholders for use in on-going programs and the development of

future strategies and approaches.

BRIDGE will continue to collaborate with local research partner organizations to track the evolution of

behavioral indicators in Malawi - especially prevention behaviors. In addition to conducting surveys,

BRIDGE will provide training to our partner in data quality assurance, sample design, interviewing skills,

data coding and other related areas.

Activity 1: End of Project Evaluation and Dissemination

Towards the end of FY 2008, BRIDGE will conduct a quantitative, representative sample survey in our

districts to assess change in indicators pertaining to (among others):

-Percent of young people that can correctly identify methods of HIV transmission and reject misconceptions;

-Percent of respondents expressing a willingness to express their HIV status to close friends or family

members if found to be HIV positive;

-Percent of respondents utilizing HTC services;

-Percent of young people (15 to 24) who have never had sex;

-Percent of respondents (15 to 49) who had sex with more than one partner in last 12 months;

-Percent respondents 15 to 49 years old who report using a condom while having sex with a non-marital,

non-cohabitating partner in the last year.

Activity 2: Program Partner Mentoring

BRIDGE will mentor and oversee its 19 program implementing sub-partners on reporting activities at both

the district and central levels to ensure that data is gathered and reported in an accurate and timely manner.

To this end, BRIDGE project officers will train project implementing partners and district coordinators on the

use of the BRIDGE M and Etools to document achievement of training, outreach and capacity building

targets; ensure understanding about the correct use of the tools; and ensure compliance with reporting

requirements. The BRIDGE M and E assistant will review all monthly and quarterly submissions from

partners to check incoming M and E data for reliability & validity; ensure all source documents are properly

coded for easy access and identification; and tabulate data across districts and activities in a secure

database to create summary tables. On a semi-annual basis the BRIDGE staff will conduct training

activities for program officers and counterparts at its 19 implementing partners on data tracking, storage and

management issues. BRIDGE will also conduct site visits to districts to ensure accuracy of M and E data

reported to the office and proper record keeping by the program partner to meet data quality and

performance standards. BRIDGE will supplement its internal trainings through collaborations with Pact's

training initiative. As necessary, based on feedback from USG and other program partners, BRIDGE will

update its M and E tools to support ease and maximum reporting accuracy.

BRIDGE has worked with a local research partner, Salephera, Inc., to gather strategic information since the

beginning of the project. During that time, BRIDGE has built the capacity of the Salephera team, and they,

in turn, continue to show their enthusiasm and abilities with new lessons and techniques. Since working

with BRIDGE in FY04, Salphera has won research and evaluation tasks through competitive procurements

from international NGOs and donor organizations. BRIDGE and Salephera have assembled a baseline

study and two complete mid-term evaluations together.

BRIDGE's on-going data use for decision making is based upon the Risk Perception Attitude (RPA)

framework that posits a behavioral relationship between perceived risk (susceptibility and severity) and

efficacy (including self efficacy and response efficacy). This theoretical construct has guided the

development of program interventions to date, and the new data collected will also contribute to the

Activity Narrative: successful implementation of project activities, as well as informing partners and stakeholders of new

information that will inform and be relevant to their efforts as we work together to harmonize national

strategy.

New/Continuing Activity: Continuing Activity

Continuing Activity: 17148

Continued Associated Activity Information

Activity Activity ID USG Agency Prime Partner Mechanism Mechanism ID Mechanism Planned Funds

System ID System ID

17148 5979.08 U.S. Agency for Johns Hopkins 7668 5662.08 JHCOM $29,095

International University Center

Development for Communication

Programs

11273 5979.07 U.S. Agency for Johns Hopkins 5662 5662.07 JHCOM $100,000

International University Center

Development for Communication

Programs

5979 5979.06 U.S. Agency for Johns Hopkins 3877 3877.06 $27,000

International University Center

Development for Communication

Programs

Table 3.3.17:

Funding for Health Systems Strengthening (OHSS): $50,000

New/Continuing Activity: New Activity

Continuing Activity:

Table 3.3.18:

Funding for Health Systems Strengthening (OHSS): $0

NOTICE - Per the recommendation from OGAC that Malawi as an FY2008 Compact Country, submit a mini

-COP (i.e. program area level narratives only), this activity level narrative has not been updated prior to the

submission of the FY09 Full COP. The Malawi country team anticipates updating narratives upon

completion and final approval of the negotiated 5-year Compact between the United States Government

and the Government of Malawi.

Summary

With FY 2008 Emergency Plan (EP) funds, BRIDGE will provide technical assistance (TA), capacity

building, and social mobilization among district and community HIV/AIDS coordinating committees and

other local organizations to design, implement and evaluate comprehensive HIV prevention initiatives.

BRIDGE will strengthen the capacity of 40 new community level partners while providing on-going guidance

and support to current partners, including community-oriented radio stations, to design, coordinate,

implement and evaluate the impact of HIV prevention initiatives. The work with communities supports and

emphasizes the importance of delay of sexual debut among the youth, mutual faithfulness and the risks

associated with multiple concurrent partners, correct and consistent condom use, and accessing PMTCT

services for HIV-positive pregnant women, and the importance of knowing one's HIV status. BRIDGE

assistance also builds the technical and organizational capacity of local entities to become more self-reliant

in terms of activity planning and monitoring.

Background

Community mobilization is a capacity-building process through which communities, individuals, groups, or

organizations plan, carry out, and evaluate activities on a participatory and sustained basis to improve their

health and other needs, either on their own initiative or stimulated by others. Building capacity and social

mobilization at the community level has been a key component of the BRIDGE project in Malawi since its

inception in 2003.

At the district level, BRIDGE works closely with the District AIDS Coordinating Committees (DACCs) and

their subsidiaries at the community (CAC) and village (VAC) levels. DACCs, CACs and VACs are the front

line of the national HIV and AIDS response, tasked through the National AIDS Commission with

mainstreaming, implementing and supervising HIV and AIDS activities in each district. These structures

provide guidance to NGOs and emergent CBOs at the district level and are often the only response

mechanism in rural and remote areas of Malawi.

During the past three years, BRIDGE supported skills building trainings for a broad-based cross-section of

its district-level partners, including DACCs, CACs, VACs, their Youth and Prevention technical sub-

committees, NGOs, individuals who have influence in the community ("community influentials") and change

agents - such as traditional leaders, healers, and Chief's Councils. To date the BRIDGE project has

facilitated skills-building in over 300 community based groups in eight districts. These groups are able to

independently identify, plan for, and implement HIV prevention activities using nationally available tools and

materials along with initiatives of their own creation. Just a few examples of district activities in the last year

to combat HIV locally, include:

• Community dialogues with traditional and religious leaders on HIV/AIDS and cultural practices

• Youths and women's guild members, including agogo ("grandmothers"), actively conducting outreach and

guidance on HIV prevention

• Local advocacy campaigns combating stigma and discrimination, promoting testing for couples, and

encouraging engagement of local PLWA groups

• Collaboration with the District Assemblies and other partners to implement district level HIV/AIDS

campaigns and strengthen and fund prevention activities in District Implementation Plans (DIPs)

Since FY 2005, the BRIDGE project has supported a radio diary project featuring the personal testimonies

of male and female PLWHAs on six local radio stations. The Malawi Health Sector mid-term evaluation

showed that the Radio Diaries reached up to 75% of the listening audience in Malawi and indicated that

listening to the radio diaries is strongly associated with reduced stigma towards people living with HIV/AIDS

and more agreement with attitudes that "people with HIV are just like me." All radio stations report good

listener feedback to these innovative programs and there is widespread recognition of the programs in all

eight emphasis districts as well as in Lilongwe and Blantyre. The activity is also characterized by strong

partnerships not just with the radio stations, but also with PLWA organizations, specifically Malawi Network

of People Living with HIV/AIDS (MANET+) and National Association of People Living with HIV/AIDS in

Malawi (NAPHAM).

Activity 1: Skills Building at the Community Level

The BRIDGE project partners with DACCs, CACs, and VACs to strengthen their ability to plan, coordinate

and implement HIV prevention activities. Adequately skilled DACCs will oversee and coordinate broad-

based responses to HIV/AIDS district-wide and, through CACs and VACs, reach community change agents.

With FY 2008 EP funds BRIDGE will support the continuation of these capacity building plans in its districts

in partnership with the NAC umbrella grants program, and continue to encourage and support a more

engaged and supervisory relationship between DACC technical subcommittees and district based CACs.

Support includes trainings on components of the community mobilization process, behaviour change skills

building workshops and specific technical assistance to community groups including youth groups, faith

based organization and PLWHA support groups on planning and activity monitoring. BRIDGE support

includes linkages to activities in other area of the EP, such as PMTCT, abstinence/be faithful programs, and

VCT among others.

In FY 2008, this process will be expanded to include additional traditional authority areas in all eight focus

Activity Narrative: districts. To monitor progress, the BRIDGE project will continue to encourage meetings of the BCI technical

subcommittees in the DACCs and CACs. The project will facilitate DACC and CAC review meetings to

provide critical assessments of the activities conducted by these structures. Working with partners in the

DACCs, CACs, and other NGOs, the BRIDGE project will continue to mobilize communities to respond to

the HIV epidemic through the formation of VACs; the strengthening of CBO's; and advocating for the

inclusion of prevention programs to work alongside home-based care and orphan support activities. FY

2008 funds will be used to strengthen 40 VACS to assist DACCs support District Assemblies to ensure

widespread reach of the NAC umbrella grants and district-based forms of financial support.

New/Continuing Activity: Continuing Activity

Continuing Activity: 17149

Continued Associated Activity Information

Activity Activity ID USG Agency Prime Partner Mechanism Mechanism ID Mechanism Planned Funds

System ID System ID

17149 6002.08 U.S. Agency for Johns Hopkins 7668 5662.08 JHCOM $99,872

International University Center

Development for Communication

Programs

11285 6002.07 U.S. Agency for Johns Hopkins 5662 5662.07 JHCOM $547,504

International University Center

Development for Communication

Programs

6002 6002.06 U.S. Agency for Johns Hopkins 3877 3877.06 $582,002

International University Center

Development for Communication

Programs

Table 3.3.18: