Detailed Mechanism Funding and Narrative

Years of mechanism: 2008 2009

Details for Mechanism ID: 7858
Country/Region: Kenya
Year: 2009
Main Partner: To Be Determined
Main Partner Program: NA
Organizational Type: Implementing Agency
Funding Agency: USAID
Total Funding: $0

Funding for Sexual Prevention: Abstinence/Be Faithful (HVAB): $0

Updated April 2009 Reprogramming. Increased by $932,946. CDC's TBD funding for The Partnership for

an HIV-Free Generation will be reprogrammed to the USAID TBD HIV-Free funding pool for an AIDSTAR

Sector I Task Order. The AIDSTAR Task Order will support administrative costs of HIV-Free's Program

Management Center, the national youth media strategy, and public-private partnership agreements.

ACTIVITY UNCHANGED FROM COP 2008

1. LIST OF RELATED ACTIVITIES

This activity relates to activities in abstinence/be faithful, and condoms and other prevention.

2. ACTIVITY DESCRIPTION

This funding is earmarked to support a dynamic, new initiative focused on Kenyan youth. The HIV Free

Generation project will utilize the core competencies of private sector partners, the technical expertise of the

Kenya PEPFAR team and its partners, and the best ideas of young people themselves to implement novel

approaches to imparting skills for healthy living, including a focus on HIV prevention, economic opportunity,

and gender equality. It will in part be measured by a goal of a 50% decrease in HIV prevalence in five years

among youth (age 10-24) in Nairobi and the surrounding slums and will be brought to national scale as

resources and experience allow. Building from private sector expertise, the healthy youth initiative strategies

will include traditional behavior change approaches such as media campaigns as well as innovative

interpersonal and electronic communications. These will be adapted to match young adults' interests and

needs with the recognition that a desire to "belong" and to "be cool," including self-image and peer pressure,

are potent determinants of behavior among youth all over the world. The project will incorporate skills

training and economic opportunities to lift young people out of cycles of desperation and despair, as well as

provide links to education for school dropouts. Programs will be introduced in modules, both physical and

technical, at schools, religious centers, business centers, and youth internet cafés / clubs to meet youth

"where they are" (and where they want to be), as well as at central sites identified for the establishment and

expansion of these interconnected modules. The healthy youth initiative will include monitoring and

evaluation to track reduced HIV prevalence among youth, behavior change, increased financial security

through job creation, and qualitative markers for positive living. Project evolution and implementation will be

thoroughly documented to provide a replicable model. Youth will be engaged at all levels of developing,

implementing, and assessing the initiative with appropriate involvement of experts and adults in the various

areas. This activity will reach 225,690 youth and train 671 during the first year. A Program Management

Center (PMC) will be established in Nairobi to manage the development of this initiative and coordinate the

financial, in-kind, creative, and other inputs from partners with the needs of program implementers. FY 2009

funding for the healthy youth initiative will support both the PMC and direct program implementation.

3. CONTRIBUTIONS TO OVERALL PROGRAM AREA

This HIV Free Generation project will contribute to the overall youth prevention efforts in Kenya and reduce

the number of new infections in Kenyan youth aged 10 to 24 years.

4. LINKS TO OTHER ACTIVITIES

This activity relates to activities in Abstinence/be faithful (#8989) and condoms and other prevention

(#8942) to promote health seeking behaviors.

5.POPULATIONS BEING TARGETED

This activity targets adolescents aged 10 to 24 years old.

7.EMPHASIS AREAS

This HIV Free activity has a major emphasis on training and community outreach.

New/Continuing Activity: Continuing Activity

Continuing Activity: 17674

Continued Associated Activity Information

Activity Activity ID USG Agency Prime Partner Mechanism Mechanism ID Mechanism Planned Funds

System ID System ID

17674 17674.08 U.S. Agency for To Be Determined 7858 7858.08 Partnership for

International an HIV-Free

Development Generation

(USAID)

Table 3.3.02:

Funding for Sexual Prevention: Other Sexual Prevention (HVOP): $0

Updated April 2009 Reprogramming. Increased by $1,030,372.

Partnership Framework [$500,000]: Partnership for an HIV-Free Generation: Gpange Media Follow on

Other Reprogramming [$530,372]: CDC's TBD funding for The Partnership for an HIV-Free Generation will

be reprogrammed to the USAID TBD HIV-Free funding pool for an AIDSTAR Sector I Task Order. The

AIDSTAR Task Order will support administrative costs of HIV-Free's Program Management Center, the

national youth media strategy, and public-private partnership agreements.

ACTIVITY UNCHANGED FROM COP 2008

1. LIST OF RELATED ACTIVITIES

This activity relates to activities in abstinence/be faithful, and condoms and other prevention.

2. ACTIVITY DESCRIPTION

This funding is earmarked to support a dynamic, new initiative focused on Kenyan youth. The HIV Free

Generation project will utilize the core competencies of private sector partners, the technical expertise of the

Kenya PEPFAR team and its partners, and the best ideas of young people themselves to implement novel

approaches to imparting skills for healthy living, including a focus on HIV prevention, economic opportunity,

and gender equality. It will in part be measured by a goal of a 50% decrease in HIV prevalence in five years

among youth (age 10-24) in Nairobi and the surrounding slums and will be brought to national scale as

resources and experience allow. Building from private sector expertise, the healthy youth initiative strategies

will include traditional behavior change approaches such as media campaigns as well as innovative

interpersonal and electronic communications. These will be adapted to match young adults' interests and

needs with the recognition that a desire to "belong" and to "be cool," including self-image and peer pressure,

are potent determinants of behavior among youth all over the world. The project will incorporate skills

training and economic opportunities to lift young people out of cycles of desperation and despair, as well as

provide links to education for school dropouts. Programs will be introduced in modules, both physical and

technical, at schools, religious centers, business centers, and youth internet cafés / clubs to meet youth

"where they are" (and where they want to be), as well as at central sites identified for the establishment and

expansion of these interconnected modules. The healthy youth initiative will include monitoring and

evaluation to track reduced HIV prevalence among youth, behavior change, increased financial security

through job creation, and qualitative markers for positive living. Project evolution and implementation will be

thoroughly documented to provide a replicable model. Youth will be engaged at all levels of developing,

implementing, and assessing the initiative with appropriate involvement of experts and adults in the various

areas. This activity will reach 225,690 youth and train 671 during the first year. A Program Management

Center (PMC) will be established in Nairobi to manage the development of this initiative and coordinate the

financial, in-kind, creative, and other inputs from partners with the needs of program implementers. FY 2009

funding for the healthy youth initiative will support both the PMC and direct program implementation.

3.CONTRIBUTIONS TO OVERALL PROGRAM AREA

This HIV Free Generation project will contribute to the overall youth prevention efforts in Kenya and reduce

the number of new infections in Kenyan youth aged 10 to 24 years.

4.LINKS TO OTHER ACTIVITIES

This activity relates to activities in Abstinence/be faithful (#8989) and condoms and other prevention

(#8942) to promote health seeking behaviors.

5.POPULATIONS BEING TARGETED

This activity targets adolescents aged 10 to 24 years old.

7.EMPHASIS AREAS

This HIV Free activity has a major emphasis on training and community outreach.

New/Continuing Activity: Continuing Activity

Continuing Activity: 17680

Continued Associated Activity Information

Activity Activity ID USG Agency Prime Partner Mechanism Mechanism ID Mechanism Planned Funds

System ID System ID

17680 17680.08 U.S. Agency for To Be Determined 7858 7858.08 Partnership for

International an HIV-Free

Development Generation

(USAID)

Emphasis Areas

Gender

* Addressing male norms and behaviors

Human Capacity Development

Public Health Evaluation

Food and Nutrition: Policy, Tools, and Service Delivery

Food and Nutrition: Commodities

Economic Strengthening

Education

Water

Table 3.3.03: