Detailed Mechanism Funding and Narrative

Years of mechanism: 2012 2013 2014 2015 2016 2017 2018

Details for Mechanism ID: 14790
Country/Region: Botswana
Year: 2013
Main Partner: U.S. Department of State
Main Partner Program: NA
Organizational Type: Other USG Agency
Funding Agency: enumerations.State/African Affairs
Total Funding: $111,783

The Public Affairs Section will use PEPFAR funds allotted to it under the COP for 1) public and press outreach activities and 2) small grants with a particular focus on or opportunity for public outreach or promotion of USG health-related activities.

Public and press outreach activities will focus on messaging to convey to the Batswana public what USG support has accomplished, what activities we are currently engaged in, and what areas we expect to focus on in the future. These public outreach activities will include material, program, and logistical support surrounding thematic events like World AIDS Day, 16 Days of Activism Against Gender Violence, TB Day, and others. Public outreach activities will also include elements of a directed media campaign to push the broad message of the USG health activities trajectory, specifically to mitigate any potential negative narrative of funding cuts.

Small grant activities will include support for, among others, a training project focused on gender-based violence, a girls sports program focused on HIV awareness, and a youth empowerment project aimed vulnerable youth with support from the State Department (ECA) Arts Envoy program.

Funding for Health Systems Strengthening (OHSS): $111,783

The Public Affairs Section will use PEPFAR funds allotted to it under the COP for 1) public and press outreach activities and 2) small grants with a particular focus on or opportunity for public outreach or promotion of USG health-related activities.

Public and press outreach activities will focus on messaging to convey to the Batswana public what USG support has accomplished, what activities we are currently engaged in, and what areas we expect to focus on in the future. These public outreach activities will include material, program, and logistical support surrounding thematic events like World AIDS Day, 16 Days of Activism Against Gender Violence, TB Day, and others. Public outreach activities will also include elements of a directed media campaign to push the broad message of the USG health activities trajectory, specifically to mitigate any potential negative narrative of funding cuts.

Small grant activities will include support for, among others, a training project focused on gender-based violence, a girls sports program focused on HIV awareness, and a youth empowerment project aimed vulnerable youth with support from the State Department (ECA) Arts Envoy program.

Key Issues Identified in Mechanism
Increasing women's legal rights and protection